Insight House

Les Frontieres were fortunate to catch up with Angela Hall of Insight House.

Following a busy meeting of local business leaders, I asked Angela if she could spare a few moments to give our readers a summary of what she and Insight House do and how they benefit their clients.

Angela explained, "Every business holds customer data. What does it tell you? Do you know how to translate it into something that tells you who your customers are, what they want from you and what to offer them next?

Predict their behaviour and guide their customer journey – it’s all in your data."

I then asked Angela what it was that Insight House could do with the data:

Angela's response;

"As strategic marketing experts and customer-led behavioural scientists, The Insight House has the unique ability to translate your data into structured plans that will give you insight into who your customers are, accelerate customer growth and support your business objectives.

"Clients we’ve worked with have seen increased revenue, but also higher loyalty, gained an understanding of customer value, predicted customer behaviour and improved reputation, brand awareness and retention."

Finally, I asked Angela how Insight House themselves could understand how to best use the data for the different clients they work with;

"Get to know your customers - profile them, not the product and create customer insight.

Bring your customer data to life – paint a picture of their engagement and behaviours and map out growth journeys

Grow and retain your customers – what value levers do you have to maximise growth and mitigate losses? 

The devil is in the data – insight with an action plan to uncover opportunities you didn’t know were there and deliver the returns you invest in."

Contact details:Angela@insighthouse.co.uk

https://insighthouse.co.uk/